The Best Personal Finance Blogs: Updated for 2022

With the effects of the pandemic still showing its head, people have recently been exploring financial freedom options, which have in turn made finance blogs quite popular. Finance blogs like The NerdWallet, The Simple Dollar, and Maple Money to mention a few, are personal finance blogs which have aided their users in making smart financial decisions.

Now you might be wondering, ‘what exactly is a personal finance blog’? These are blogs that advise their readers on a variety of topics such as Mutual Funds, Loans, Fixed Deposits, Stock Markets, Insurance, Taxation, Financial Planning, Credit Cards, and other Financial Products. Most of the time, these blogs start with a personal finance story of the blogger which has probably led to success or is on its way there.

For example, Clever Girl Finance in their about page has the founder’s financial journey, which includes the good, the bad, and the ugly (like an unnecessary designer bag collection. Lol!) She shares why she created the personal finance blog and also gives amazing tips for women who yearn for financial freedom.

But let’s not get ahead of ourselves! We still have a list of the best personal finance blogs in 2021 coming up. Let’s first take a look at the details of personal finance blogs.

Are Personal Finance Blogs Profitable?

 Blogs in themselves have been known to be a good source of income that is if you know what you’re doing. But let’s see just how profitable personal finance blogs are. 

As earlier stated, the need for people to get financial help is on the rise especially now. 

Having a personal finance blog isn’t quite as easy as having a regular blog. Time and effort have to be put into passing across accurate and relevant information to the blog’s subscribers. However, with great work comes an even greater reward.

Personal finance blogs are extremely lucrative with the industry currently estimated to be worth $1.35 trillion.  

That’s quite profitable, don’t you think?

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How Many Personal Finance Blogs Exist?

Answering this is almost as impossible as counting the stars in the sky. 

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Okay, maybe that’s a little bit extreme, but seriously, new blogs are created every week especially due to the demand for financial guidance. Everybody seems to have a personal finance story to tell and what better way to do that than with a personal finance blog (no matter how small).

With that said, there seem to be thousands of personal finance blogs from all over the country (mostly in the US) that get the attention of users on the prowl. 

If you’re looking to create a personal finance blog, have no fear, the same way the sky is big enough for all the stars, it is guaranteed that the internet server can host all the personal finance blogs created.

How To Make A Personal Finance Blog (8 Steps)

There are several steps that a prospective personal finance blogger needs to take to get started. It can never be overemphasized that starting up a blog, not even talk of a finance blog is not easy. However, the result would make the whole process worth it.

Step 1 – Choose a niche

You have to decide what exactly you want the personal finance blog to center on. You have various topics to pick from like; investment, stocks, budgeting, financial freedom, etc. The list is endless. Choose a niche that you’re passionate about or something you can relate with to have a blog you would enjoy.

Step 2 – Choose your domain name

When choosing a domain nameyou should ensure that it’s unique and not too lengthy. Also, it’s important to make your domain name relevant to your blog niche. This can be both a fun and frustrating task. You can come up with a plethora of good domain names. The issue is that versions of the good ones have already been taken.

Step 3 – Choose a hosting option

This includes deciding on a content management system and identifying a location to host it. It is advised for bloggers to use WordPress (.org), which is supported by all major hosting providers out of the box. Most of them also provide one-click installation. It does not have to be difficult to select a hosting provider. When you first start blogging, you will be looking for shared hosting or WordPress hosting.

Step 4 – Install WordPress

This is self-explanatory as the platform gives step-by-step information on how to install and navigate the platform.

Step 5 –  Install basic plug-ins

There are a few free plug-INS available to aid the efficient running of your blog. Plug-ins like W3 TotalCache (for a faster blog); Yoast SEO (for Google to send more users to your blog); Askimet(for blocking spam); Pixabay(for access to free pictures).

Step 6 – Choose a theme and design your blog

WordPress provides hundreds of free and paid blog themes. Its free themes are useful if you want to keep costs low, as you can find a variety of user-friendly themes to create a visually appealing site.

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‘Terms and Conditions’’ and affiliate disclaimers They state that even if you are providing financial advice, you are not acting as someone’s personal financial advisor, and thus you cannot be held legally liable for the financial decisions made by a reader.

Step 8 – Plan and write your first post!

With all the work and funds that go into building a blog, there’s always going to be the big question ‘” How much do Personal Finance Bloggers make?’” Honestly, it’s quite difficult to put a figure to the amount made by personal finance bloggers. There is however a range of $1500-$100000. This is based on the amount of traffic a blog receives and also the commission off of affiliate marketing sales.

Note: For the upcoming personal finance bloggers, it would be of most importance to seek out seasoned bloggers and observe take tips on how to build your blog. 

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Top 10 Personal Finance Blogs in 2021

Here’s a list of the top 10 personal finance blogs in the blogosphere:

#1 Frugalwoods

Frugalwoods is about a young couple who is documenting their journey to financial independence. Mr. and Mrs. Frugalwoods now live on a multi-acre plot of land in rural Vermont, after leaving the hustle and bustle of Boston. They document how they amass wealth by living a frugal lifestyle.

#2 Money Girl

Founders Mariam Mohammed and Melissa Ma created MoneyGirl to help women take control of their finances and create a supportive community in the process. They offer courses to help and inform the modern-day woman get around the world of finance as well as paving a path to financial freedom.

#3 Free From Broke

Having broken free from a massive credit card debt, this blogger decided to share his experience to educate users on how to live a debt-free life and also how to better understand the implications of using a credit card. Visit blog

#4 Clever Girl Finance

Clever Girl Finance is a financial empowerment platform aimed at providing women with the right products and services as well as financial guidance.

#5 Couple Money

This blog is absolutely genius! Though a lot of blogs focus on getting financial freedom as an individual, none of them focus on couples. Couple Money does exactly that, giving couples tips and tricks to make better financial decisions TOGETHER.

#6 The College Investor

The College Investor is on a mission to help users save for college, make smart investment choices, and also pay off student loans without breaking the bank. 

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#7 Everything Finance

Everything Finance touches every aspect of personal finance! Their slogan is: “Your one-stop shop for financial information on everything!” So if you would rather stay on one site for all your information, this is the best you have.

#8 Think Save Retire

This blog is about getting personal and thinking about money in a goal-oriented way. On ThinkSaveRetire, you’ll read stories about how to achieve financial independence and gain freedom and control to live the lifestyle you design.

#9 Financial Samurai

Written from the founder’s firsthand experience, Financial Samurai delves deeper into investing, real estate, retirement planning, career strategies, and more, so users can achieve financial independence sooner, rather than later.

#10 Money-Saving Mom

The founder of Money-Saving Mom decided to share her tips and tricks on how to live on a budget. She also gives coupon codes, grocery list examples as well as enticing freebies.

Frequently Asked Questions (FAQs)

What Are The Most Important Aspects of Personal Finance?

The most important aspects of personal finance are saving, investing, financial protection, tax planning, retirement planning.

Why Do We Need Personal Finance blogs?

Personal finance blogs guide readers through how best to maintain healthy personal finance.

What Percentage Of Blogs Make Money?

Generally, about 8% of blogs make enough money to live off of. However, due to how in-demand personal finance blogs are, it is safe to say that most personal finance bloggers make more than the average blogger.

Why Do Blogs Fail?

Blogs fail because they are not creating engaging content. That means that they do not have unique or outstanding quality content. With so much content being produced, great content is the minimum bet for getting in the game.

How Many Times Should I Post On My Blog?

The key thing here is to have a consistent posting schedule and stick to it. For a start though, try posting 2-4 times a week.

Final Words

There you have it! If you’re an amateur blogger looking for how to get started, there are great foolproof tips and tricks to use. However, if you’re just someone on the prowl for some juicy financial guidance, there are 10 amazing blogs to start from. Please note, these are just tips and you are not under obligation to follow the advice provided by the blogs.


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