Programs on Marketing in Germany 2022

The field of marketing is a dynamic business area that is concerned with the satisfaction of people’s wants and needs. However, programs on Marketing in Germany teach individuals how to see things from the perspective of the consumer and to implement the appropriate marketing strategies.

Germany is a great destination for international scholars and has a high quality higher education system.

Students choose to study in Germany for several reasons. Excellence in education, the position as a highly technologically developed country, rich culture and history, and a variety of landscapes ranging from beautiful countryside to dynamic cities.

Program specifics vary between universities and programs, and it usually takes a minimum of three years of full-time study to complete a Bachelor in marketing in Germany program.


As one of Germany’s leading private universities, New European College offers Bachelor, Master, and MBA programs in International Management & Business. These courses are fully taught in English.

Students can work 20 hours per week during semesters or 40 hours per week during Summer Vacations.

Apart from that, once you graduate any of the programs you are entitled to 18 months job-seeking visa (1.5 years permission to stay in Germany searching for a job) Administration of the business school actively supports students with internship/job search on the territory. The tuition fee is €4,000


The International Graduate Center (IGC) was founded by the Bremen City University of Applied Sciences.

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For applicants with a first university degree, the IGC offers several non-consecutive MBA and master degrees in the area of international and European business/management.

As a Graduate School of a German State University, the IGC education standards are also governed by the German Framework Act for Higher Education.

With six full-time and three part-time master programs, the IGC has among the largest range of international master and MBA courses of all graduate schools in Germany.

The University of North Carolina, Wilmington is an accredited member of AACSB International. The tuition fee is €16,500.


The MSc International Marketing, accredited by the Chartered Management Institute (CMI), is a postgraduate degree with a strong focus on employability.

They focus at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing.

The course offers the development of international marketing professional knowledge, covering the topics of marketing leadership, organization reputation, decision making, and emerging themes.

Throughout the Programs, students will discover specialist concepts relevant to marketing management.

They will also learn how to develop strategic marketing plans which can support an internationally successful organization.

The tuition fee for EU students is €9,250 and €13,500 for international students.


Emlyon business school is a program on Marketing in Germany. It has an association with the London College of Fashion and in partnership with Parsons School of Design.

The New School 16-month MSc program specialized in luxury management & marketing Study in Paris, London or New York and Shanghai.

Students can learn from a faculty of renowned experts in the field of marketing, gaining academic knowledge and work experience Certified by the label Conférence des Grandes Ecoles Entirely taught in English. The tuition fee is €38,500.

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Marketing is changing and this school equips students as New Marketing Professionals, to meet the highest standards of successful organizations.

To understand the demands of business and translating these needs into up-to-date Programs on Marketing in Germany that build long-term customer relationships and generate long-term growth.

This program in marketing helps students acquire the ability to make sound operational decisions at a managerial level.

Gain the skills and knowledge needed to support marketing activity in an international environment and learn from experienced marketing professionals and academic experts alike. Network with top companies to explore new career opportunities and earn your degree from a triple-accredited institution.

The program will run for one academic year (on campus) + Final Management Project (12 months) for a fee of €19,450 (Grenoble campus).


The Grenoble MSc Marketing Management program has a deep focus on digital skills. This is to ensure that students are up to date with the latest digital marketing trends and methods.

However, the program allows the students to put their skills into practice with hands-on business. Example, using their knowledge to create solutions to marketing challenges.

Additionally, this program is studied over two years. The students spend the first full academic year studying a wide range of marketing topics.

The topics cover content marketing, digital analytics, and brand management.

You can devote your second-year to your Final Management Project (FMP).

The tuition fee is between €15,000 – €22,000


The Master in Marketing & Digital Media aims to train people to develop a successful, creative, and enthusiastic career in a global and digital market. This program will take place at the Madrid and London or Berlincampus in September.

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It is designed for students with a university/bachelor degree and a first professional experience.

The aim to train students who ambition a successful, creative, and enthusiastic career in a global and digital market.

The interaction between students and teachers from more than 20 nationalities guarantees a greater depth of multicultural learning.

The proximity of students to the professional world is encouraged through our professors who have important positions in renowned companies (Executives from Colgate, Nestle, Google, etc.).

Through the organization and development of “live case studies” with the school’s partners L’Oréal and Havas Media. Aware.

This program is taught in either of the two of the school’s European Campuses in Madrid and London. The tuition fee is €15,000.


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