How To Buy GameStop Stock | Step By Step Guide

GameStop is a Texas console and gaming merchandise shop that has expanded into Canada, Europe, New Zealand, and Europe. The company’s peak years were between 2004 and 2016, with over 5000 physical outlets and online retail space. It continues to extend its operations across Europe by acquiring competitors across the continent, such as video game store EB Games, for $1.44 billion. It is also a Fortune 500 firm, ranking 521st.

Is it a good idea to invest in GameStop stock?

GME stock is undeniably a thrilling investment prospect. It was a short-term speculating success in early 2022. Many investors who purchased GME stock early on reaped huge rewards. The massive short interest that propelled GME stock’s rise is starting to fade. Because of the stock’s rise, GameStop was able to pay off its substantial debt.

GameStop stock has climbed again, owing to fresh interest in the video game retailer. GameStop’s stock may drop or crash. At this moment, it’s quite difficult to forecast. As of today, their stock is still incredibly volatile, so proceed with caution and knowledge while investing.

The Covid-19 pandemic resulted in a surge in stay-at-home orders, which has boosted demand in video game stocks. Few observers, on the other hand, could have predicted how GameStop exceeded everyone’s expectations. Following a war of words between users of Reddit’s Wallstreetbets site and short sellers, GME stock soared over 680 percent.

Elon Musk, the CEO of Tesla, even noticed the massive increase and tweeted about it.As the Covid-19 outbreak proceeds, video game shops are in the strongest position. Despite the declining desire for tangible video games, demand and sales are continuously increasing.

GameStop’s new concentration on online platforms, as well as new marketing geared toward competitive gaming and retro gaming, will undoubtedly benefit the company in the long run. GME shares will become one of the more stable long-term investments that most long-term investors will want to include in their portfolios as a result of this.

What distinguishes GameStop from other stocks?

The spectacular rise of GameStop isn’t due to its business fundamentals. It is based on technical and momentum aspects.

According to users of the Reddit forum WallStreetBets, the bet started when GameStop stock was heavily shorted, meaning a large number of professional investors were betting it would fall in value. The theory was that a massive so-called short squeeze would occur if enough people bought deep, out-of-the-money call options and the stock rose.

When investors betting on a stock’s worth falling suddenly have to acquire it, the stock’s price rises even more. The momentum began to build from there. That is the stock’s primary driver, and it is responsible for its extreme volatility. This is because momentum can amplify both gains and losses.

Another viewpoint on momentum stocks is that those who invest in them are committing the “greater fool” fallacy. This means you’re buying, hoping that a bigger fool will come along and take your shares.

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What effect has the coronavirus had on GameStop’s stock price?

GameStop’s stock price has increased significantly since the March stock market crash caused by the coronavirus. Its most recent close price was $175.82, up 97.70 percent from its pre-crash value of $4.04 and 5,420.42 percent from its lowest point during the March crisis, when the shares plummeted as low as $3.18.

If you had purchased $1,000 worth of GameStop shares at the beginning of February 2020, they would have been valued $964.54 at the bottom of the March fall, and if you had held onto them, they would have been worth $44.00 as of the final market close.

How to Buy GameStop Stock

#1. Begin by deciding on a brokerage

Finding a broker is the first step in investing with any company. It doesn’t matter if you’re looking to invest in GME stock for the long term or just for day trading. A broker, for the uninitiated, is a financial services provider who buys and sells shares of a company’s stock on behalf of a trader. For their services, they charge a commission or an annual fee. As a result of globalization, there are now a plethora of online and physical brokerages that provide accounts and trading platforms.

Because GameStop is a publicly traded company in the United States, you can buy it through any broker outside the country. There are also a lot of online brokerages to choose from. Because GameStop is a publicly traded company in the United States, you can buy it through any broker outside the country. There are also a number of online brokerages that provide traders all over the world with access to GameStop stock.

#2. Choosing the quantity of shares you’d want to buy

The next step is to pick how many GME shares you wish to buy after you’ve opened and financed your trading account. This is determined by two factors: the amount of money you have to invest and the current price of GME stock. Then proceed to watch and track the changing price of GME shares to determine if now is the ideal moment to buy in them.

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#3. Order type selection

The order type informs brokers of the exact time you want your order executed and the price you want to pay for each GME share. You have more influence over your trade execution if you use the proper order form. 

Market Order

You’ll immediately use a market order to tell your broker to purchase or sell a stock or investment. Although it assures the order’s execution, it does not guarantee the order’s execution price.

The broker will not ask you to identify a price at which the order will be executed when you place a market order. You will have less control because it will simply fill the order as quickly as feasible.

Limit Orders

Limit orders allow you to tell your broker you want to acquire a stock if price criteria are met. A limit order, for example, will instruct the broker to purchase GME shares at a maximum price of $195 per share (say).

Once GME goes below $195, the broker will immediately execute the order. If GME shares increase above $195, the broker will stop it. This gives traders more control over the price per share, making it easier for them to stick to a budget.

Stop-Loss Orders 

With a stop-loss order, you’re basically telling your broker that if the security or stock price falls below a specified level, you’re going to liquidate your investment. Let’s look at an example in this circumstance. Assume you want to purchase 10 GME shares for $200 each.

If you place a $196 stop-loss order, your broker will automatically sell your shares when GME reaches that price. When your assets reach the bottom price barrier, you can use this form of order to safeguard your positions against undue losses.

Stop-limit Orders

A stop-limit order combines the features of a stop-loss and a limit order. When you place a stop-limit order, your broker will ask you what prices you want for the upper and lower stops.

You may set an upper limit price of $200 and a stop price of $190 in this situation. If GME increases above $195, the broker will convert your stop-limit order to a limit order. It will then fill your order if GME can be acquired for less than $200 apiece.

When the price increases above $200, the broker will instantly suspend trading. This sort of order gives you more control over the price at which your order is filled.

#4. Finally, put your trade into action

After completing the order sheet, submit it to your broker, who will execute your transaction according to your instructions. The amount of time it takes will be determined by a number of factors, including the type of order, the current GME price at the moment, and overall market circumstances.

When a trader’s order is filled, the broker usually sends them a push notice or an email. If the broker fails to fill your order according to your criteria, you may be obliged to place it again the next day.

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Are there downsides to GameStop Stock?

GameStop’s financials continue to show the company’s difficulties. Yes, according to the most recent financial report, internet revenues in the third quarter increased by 257 percent year over year.

In November, e-commerce sales increased 352 percent over the previous year. Management ascribed the benefits to their strategy adjustment in the Q3 2020 earnings call, stating that COVID-19 reduced comparable sales by three to five percentage points.

Nonetheless, overall net revenues plummeted by about 31% to just under $3 billion in the first nine months of 2020 compared to the previous year. While the company’s loss of $296 million was down from $492 million in the first nine months of 2019, the reductions of 27% and 22% were significant.

While the company’s loss of $296 million was down from $492 million in the first nine months of 2019, cost of sales and sales, general, and administrative expenses reductions of 27% and 22%, respectively, fell short of the sales reduction.

The company only had minor goodwill and asset impairments in the first nine months of 2020. Some existing assets must be adjusted to their fair value under accounting requirements.

While it may result in a tax deduction, it also lowers overall income. In the first nine months of 2019, GameStop recorded $5 million in impairments, compared to $375 million in the first nine months of 2018. This is how GameStop was able to cut its losses in half.

The GameStop recovery is still a work in progress, with $74 million in negative free cash flow in the first nine months of the year. The aforementioned cost-cutting measures helped to offset some of the company’s declining sales.

Frequently Asked Questions

Where does GameStop have its headquarters?

The address for GameStop is 625 Westport Parkway, Grapevine, TX, 76051.

What is the ISIN and CUSIP number for GameStop?

US36467W1099 is GameStop’s international securities identification number and the number assigned to GameStop by the Committee on Uniform Securities Identification Procedures is 36467W109.

Insiders or institutions hold what proportion of GameStop?

Insiders currently own 17.889 percent of GameStop shares, while institutions own 32.499 percent.

How big is GameStop’s workforce?

According to the most recent data, GameStop employs 12,000 people.

When does GameStop’s fiscal year end?

The fiscal year of GameStop concludes in January.


GameStop is still a struggling retailer. Nonetheless, the optimistic growth rates in online sales give reason for optimism about the industry’s long-term sustainability. It’s also benefited from speculative interest as regular investors compete with hedge funds.

Speculation, on the other hand, rarely lasts for long. As a result, long-term GameStop investors must base their selections on fundamentals, which now lead to a chance of survival rather than a chance of prosperity. Any investment in GameStop appears to be more of a wager than an investment unless the firm can find a way to move beyond treading water.



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