15 Best Email Services For Small Business | Expert Guide

If you are running a small business, you need the right tools for the job – one of which is email marketing service.

This strategy captures leads and sends them consistent emails about your business or what you sell.

According to the Direct Marketing Association, email marketing on average, sees a 4300 percent return on investment (ROI) for businesses in the United States.

Email marketing is easy to manage, gives you full control, and allows you to establish direct Contact with your customers.

So, to see and choose any of the best email services that best fit your business, relax and read on because I will be listing 15 Best Email Marketing Service For Small companies.

But before we continue, you can go through the table of content below for an overview of what to expect in this article.

List Of The Best Email Service For Small Business

#1. Drip

Drip is a powerful corporate email marketing service platform suitable for small businesses like e-commerce, blogging, and digital marketers. They give a broad scope of tools to make marketing automation, sales channels, and personalization easy.

Their email software integrates all popular website builders, including WordPress and WooCommerce.

Drip’s support options include live chat support, webinars, automated training, detailed courses, free guides, and excellent documentation.

Although expensive, it offers a free trial, and its plans start at $49 per month and include all features.

Official Link

#2. AWeber

AWeber is one of the world’s oldest and most popular email marketing service providers.

They give small and medium businesses a wide range of tools to manage their email marketing. Getting started with AWeber is simple.

It seamlessly connects to most platforms, including WordPress. For detailed instructions, see the final guide on how to connect AWeber to WordPress. 

Its support options include live chat, phone support, email support, real-time web seminars, and an extensive library of operating methods and tutorials.

AWeber offers a limited free plan for up to 500 subscribers. After that, the price will start at $19 per month. You can also register for quarterly or annual plans to save even more.

Official Link

#3. Get Response

GetResponse is another top-rated email marketing solution. It is very easy to use and simplifies email marketing for small businesses.

It comes with some excellent marketing automation tools that allow you to create smart automated campaigns.

You can create campaigns, segment contacts and send any number of emails designed for specific groups, Using its drag-and-drop builder.

Furthermore, GetResponse has beautiful responsive forms, login pages, A/B testing, unsubscribe tracking and auto responders.

Their help section is full of free learning materials, including videos, webinars, usage, guides, etc. GetResponse provides a 30-day free trial period. Their prices start at $15 per month.

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For more information, you can click on the link below.

Official Link

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#4. Constant Contact

Constant Contact is one of the world’s largest and fastest-growing email marketing services. This is also the easiest-to-use and beginner-friendly email marketing service.

You can easily manage your email lists, contacts, email templates, marketing calendars, etc. Constant Contact as the best email marketing service for small businesses.

Every account gives you access to simple tracking and reporting, built-in social media sharing tools, free image library, list segmentation, Facebook advertising integration, and powerful e-commerce integration for the Shopify store.

Constant Contact provides unparalleled customer support through live chat, phone calls, email, community support, and a large library of useful resources.

In addition to online training, they also provide live seminars across the United States. There is a 60-day free trial period for continuous Contact (no credit card required).

WPBeginner users can use our “constant contact” coupon code to get an additional 20% discount

Official Link

#5. MailChimp

Mailchimp is one of the world’s most popular email marketing service providers, mainly because they provide a free email marketing service plan forever.

They come with a simple drag-and-drop email builder, auto-responder, dividing contacts into groups and simple tracking of analysis.

Also, the provider offers a permanently free plan that allows you to send 12,000 emails to up to 2,000 subscribers.

Their paid plan starts at $10 per month (up to 500 subscribers), and the pricing increases in increments of 500 subscribers.

Official Link

#6. ConvertKit

ConvertKit is a powerful email marketing platform suitable for professional bloggers, authors, and marketers. It is very easy to use and powerful.

The unique feature of ConvertKit is that you can easily provide content upgrades and rewards through the email registration form.

ConvertKit provides email-based support and rich knowledge base and learning materials.

Many ConvertKit features are designed for creators and professional bloggers, so we rated them as the best email marketing service for professional bloggers.

ConvertKit offers a 14-day free trial, with prices starting from $29/month. They also offer a 30-day refund policy.

Official Link

#7. SendinBlue

SendinBlue is a complete SMS and email marketing software for small businesses. They are one of the fastest-growing email marketing platforms in Europe.

This very easy-to-use platform has excellent tools to create beautiful and engaging emails. Their simple drag-and-drop email editor is perfect for beginners without email marketing experience.

Furthermore, Sendinblue provides a free email marketing plan that allows you to send up to 300 emails daily, but all your emails will carry its brand. Paid plans start at $25 per month.

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You can also include SMS in your account, but the price will vary according to your sending requirements.

They also provide a separate SMTP bulk email marketing service, which you can use to enhance automated or transactional emails from WordPress sites.

Official Link

#8. Moosend

Moosend is an all-in-one email automation tool that helps you build your email list, personalize your messages, and automate tasks so you can focus on customer relationships.

They have intuitive drag-and-drop email templates in their campaign builder tools. This tools allows you to add image, text blocks, social icons, and more to your emails.

Furthermore, Moosend has good features like real-time progression, Fuel continued list growth with the right template, Customer Support, and the ability to Create Beautiful Landing Pages in a Blink of an Eye.

The pricing for Moosend is dependent on the number of subscribers you have in your email list. hey have a free plan for users with subscribers under 1000 and includes sign-up forms, reporting, and the ability to send unlimited emails.

Also, their plans begin at 8$ per month and scale up with the number of subscribers.

Official Link

#9. Pabbly

Pabbly is an online platform, which offers a full-service suite of marketing tools for online form building, email marketing, subscription billing, and email list cleaning.

These are some of Pabbly’s email marketing service features: marketing automation, list management, autoresponder emails, segmentation of subscribers, etc. 

Pabbly Email Marketing pricing is based on your number of subscribers. For more information, you can click on the official site below.

Official Link

#10. ActiveCampaign

ActiveCampaign is a hidden gem in the marketing automation world.

They’re one of the most affordable providers for small businesses and their software is exceptionally well-designed.

Email workflows are robust and easy to manage. All of this data syncs with their inbuilt CRM to provide sales teams with advanced lead scoring functionality.

 Generally, ActiveCampaign is the best tool if you’re looking for an advanced CRM, lead scoring, and high deliverability rates.

Official Link

#11. Mailigen

Mailigen is a web-based marketing tool designed for businesses from all scales and industries.

It integrates all of your marketing campaigns such that you can keep track of the progress of each of them with ease. This adds to the growth in sales revenue, especially for e-commerce businesses.

Key features of Mailigen include email list segmentation, email automation, campaign analytics, sign-up form builders, pre-made templates, and online surveys.

A free 30-day trial is also available. For more information, you can click on the link below.

Official Link

#12. Omnisend

Omnisend is also one of the best Email Marketing services for small businesses.

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They take email marketing a step further by unifying email marketing across social media platforms, text, push notifications, Whatsapp, and more. Over 40,000 marketers use their email marketing software in 130+ countries.

If you are using BigCommerce, Shopify, WooCommerce, Magento, or other e-commerce software, you can hook up Omnisend to drive more sales.

Also, they are an excellent resource for companies that want to opt in and out of paid subscriptions as there is no limit on contacts with a free subscription.

Official Link

#13. Mailerlite

MailerLite is relatively new when it comes to the world of email marketing, and that youthfulness permeates throughout its design and features.

The interface is available in 8 languages, and their support in almost as many. They also have an app! Though it’s only currently available on iOS.

In addition, you can start with their forever free plan that gives you access to all features that help your marketing strategy, including a landing page builder, embedded forms, and pop-ups.

Official Link

#14. Gist

Gist is one of the best all-in-one marketing software. They are marketing automation, live chat, and email software that provides a full 360-degree view of your business.

Generally, Gist is a handy tool to start an email marketing campaign. It offers an excellent email campaign with customized templates. It’s a very intuitive and overall best email marketing tool.

You can start for up to 500 subscribers for free and upgrade to their professional plan when you grow.

Official Link

#15. Campaign Monitor

Campaign Monitor is People-First Company with 99% Customer Satisfaction. This is an innovative email marketing platform solution for small to midsize businesses (SMB). 

Campaign Monitor has a featuring various tools that can track the customer journey and automate marketing processes, Campaign Monitor also excels at providing insights and analytics that can help inform marketing strategies. 

Offering a generous amount of flexibility through design options and analytics, this solution could be just right for startups or businesses just getting around to building mailing lists.

Essentially, if fast support and well-designed templates are your top priorities, Campaign Monitor is worth a try.

Official Link


Many email marketing services are out there, so with our expert guide, we want to make sure you choose the best service that suits your business needs.

If you are a small business, a non-profit organization, or a new blog, etc you can choose any of the listed email services for small businesses that best suit your business.

Good luck!!!


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